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Wonks and War Rooms

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Public(s) and Public Opinion with David Coletto

Season: 1 Episode: 5

David Coletto, pollster and CEO of Abacus Data, chats with Elizabeth about what public opinion polling is, how publics are identified, and why what "the public" thinks is politically useful. They also talk about how social media (and all the data we leave behind as we use them) are changing how we can get to know different publics. David takes a quiz to differentiate between networked publics and calculated publics (spoiler: he passes!).

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